Itâ€™s official. The Hollywood writers have gone on strike, and itâ€™s bad news for viewers and TV stations already struggling to maintain ratings. Itâ€™s TV thatâ€™ll be hit first, and possibly the hardest. Expect reruns of The Late Show with David Letterman and The Daily Show with Jon Stewart, and if the strike isnâ€™t resolved in a month, daytime soaps will recycle episodes too.
In fact, NBC Universal chief Jeff Zucker had warned media last week that â€œA strike will happen at everyone’s peril.â€ Uhm, DVD marathon anyone?